International Justice Mission’s latest film, written and directed by Adam Joe, is a docu-narrative that tells the story of Liana (her real name is protected), a young girl who was sold into sex slavery by her own mother. In this case study, we’ll explore how Musicbed Custom Music Composer Chris Coleman took Adam’s direction to create a stunningly on-point score for this heart-wrenching and redemptive short film.
Non-profit films may be the perfect testing ground for new techniques. As an action-oriented medium, it’s one of the most record- and data-driven forms of filmmaking. Beyond views, organizations need to see return on investment — it’s the entire reason they exist. So, there’s a testable result for every new implementation. Did people react differently? Did they donate? Did the storytelling tactic work?